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The Transformation of the European Trading Market and What It Means for U.S. Investors 

December 2, 2015

William Fenick, Markets Media

After an extended lean period stretching across several years – punctuated by tumbling equities, a dip in consumer prices and a slide in the value of the euro – the greater European financial market started off this year with a number of positive trends suggesting a prolonged rebound could be on the horizon.

In late March, U.S.-based funds invested a one-week-record $3.9 billion into European equities. Then, from the start of the year through last April, the European equities market quadrupled the gains of the S&P 500. And throughout this year, the Bank of America Merrill Lynch Fund Manager Survey has consistently provided positive assessments of the European market, calling it “the region to overweight in the coming year” and declaring that “investors remain bullish on European equities.”

Despite the extended downturn that preceded these recent positive trends, trading in the European Union has historically been an attractive option for U.S. investment firms, thanks to its 500 million consumers and diverse, abundant financial markets stretching across 28 member states. Read more

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